Good Housekeeping Seal

Exciting Announcement!

Circulon Elite and Circulon Contempo have earned the Good Housekeeping Seal – America’s most trusted consumer icon!

The Good Housekeeping Seal has been reassuring consumers about their product-purchasing decisions for 100 years and is one of the most recognized consumer emblems in the market today.

Since 1900, the Good Housekeeping Research Institute (GHRI) has been dedicated to improving the lives of American women and their families. Now based in an 18,500-square-foot lab facility at Hearst Tower, the chemists, engineers, nutritionists, and experts of GHRI use state-of-the-art technologies and consumer testing to evaluate products that appear in the editorial and advertising pages of Good Housekeeping. Once a product has met their rigorous standards, it is eligible to advertise and to earn the Good Housekeeping Seal.

Introduced in 1909, the Seal was one of the first “tested and approved” emblems in the U.S. and is now its foremost symbol of quality assurance and consumer protection. More than a stamp of approval, the Seal is the icon of the magazine’s Consumer Policy, which promises to refund or replace a product if it is found to be defective within two years of its purchase. Consumers can purchase a Seal-holding product with confidence, knowing that Good Housekeeping stand behind it with its own independent warranty.

Learn more about the Seal: Good Housekeeping Seal

Shop Circulon Elite: Circulon Elite
Shop Circulon Contempo: Circulon Contempo